Producers struggle to understand or see value in carbon markets.
See What Producers Are Saying About The Carbon Ecosystem And ‘Ag Carbon Markets And U.S. Farmers’ Report
Trust In Food’s latest report, Ready or Not? Agricultural Carbon Markets and U.S. Farmers, is meant as a showcase of how research and data can suggest solutions to help scale carbon market participation—and how those insights, combined with deep understanding of the farmer perspective, can provide strategies to address the barriers that these markets face. […]
Farmers and ranchers must see shared value, vision and risk in carbon markets.
Consistent standards, de-risking practice change and better data management can all help farmers better understand and adopt sustainability practices.
The 2022 State of Sustainable Ag report by Trust in Food and Field to Market identifies three keys to helping producers adopt regenerative practices: human dimensions support, technical assistance and financial incentives.