Farm Journal Names Jimmy Emmons Senior Vice President of Climate-Smart Programs

Lenexa, Kan., (Feb. 22, 2023) – Farm Journal’s Trust In Food™ is proud to welcome Jimmy Emmons as senior vice president of climate-smart programs. Emmons will lead Trust In Food’s Partnerships for Climate-Smart Commodities Connected Ag Project, America’s Conservation Ag Movement and Trust In Beef, coalition-driven conservation programs developed to accelerate the adoption of conservation […]

State of Sustainable Ag Report 2022

State of Ag Report

Our new report in collaboration with Field to Market provides actionable insights on the complex web of influences that shape producer decision making as it relates to sustainable agriculture in 2022. We surveyed 542 row-crop farmers of all sizes from across 45 states to understand their perspectives on the barriers they face in making on-farm […]

ACAM Executive Q&A: Amy O’Shea, President and CEO, Certis Biologicals

Amy O'Shea, CEO, Certis Biologicals

Throughout 2021, Trust In Food is inviting leaders of the Foundational Partners of America’s Conservation Ag Movement to share their vision for the future of conservation and sustainability in U.S. agriculture. In this post, we spotlight Amy O’Shea, President and CEO of Certis Biologicals, an ACAM partner.   Tell us a bit about yourself. How […]

U.S. Sorghum Doubles Down On Sustainability Focus

There’s plenty of excitement in regenerative agriculture circles about the environmental potential of new perennial grains under development by organizations such as The Land Institute—and rightly so. Yet a longtime U.S. grain planted to 5.8 million acres in 2020 with a powerful sustainability story too often hasn’t broken into the conversation: Sorghum. With more manufacturers […]

5 Perennial Ag Questions The Land Institute Answered at 2021 Top Producer Summit

If you’ve been reading ag news headlines or listening to podcasts about ag innovations and the future of the industry, you’ve probably heard about perennial agriculture. On the surface, perennial crops don’t appear to be too nuanced: perennial essentially means plants grow back after they are harvested. But what about perennial agriculture as an alternative […]

3 Strategies To Accelerate Regenerative Product And Service Adoption

To use a sports analogy, what separates these organizations isn’t their business structure but rather their pre-race strategy. If sustainable agriculture acceleration were a rowing club, careful examination of these strategies would reveal which organizations resemble the action-oriented Harvard University rowing team speeding down the river, and which are meandering down the stream in a paddleboat.

Activating change: A case study

Trust in Food works with many organizations that want to reach farmers to encourage them do something differently- start or increase use of conservation ag practices, increase irrigation use efficiency, take advantage of programs offered, signup to receive information, the list goes on.  Our collaborators are aware that developing change programming to activate farmers is […]