Digital AG

Helping farmers remove barriers to capturing field-level conservation data

Featured

Association of Equipment Manufacturers Joins America’s Conservation Ag Movement

Lenexa, Kan. (April 22, 2021) — Trust In Food, a Farm Journal initiative, announced that the Association of Equipment Manufacturers (AEM) has joined America’s Conservation Ag Movement. “Machinery is among the most visible, beloved and necessary aspects of every farm operation,” said Amy Skoczlas Cole, executive vice president, Trust In Food. “That’s especially true for farms seeking to maintain and grow market access today and...

Digital AG

Insights

Bridging ag’s digital divide

Farm-level production data is no magic panacea for climate change or agriculture’s sustainability problems. But, increased data collection and sharing can play a critical role in addressing the challenges we...

Sustainable produce is about more than just in-the-ground practices

One of the first things I talk to specialty crop producers about is how they keep their records. And not just their financial records but records of their on-farm practices,...

Digital AG

Projects

How farmers feel about data collection and sharing

Our new report in collaboration with The Sustainability Consortium (TSC) provides actionable insights on the complex relationship among farmers, their operation’s production data and conservation. We surveyed 610 row-crop farmers...

Farmer Perspectives on Data

Several challenges prevent farmers from collecting and sharing data on their production practices with downstream supply chain organizations, such as food companies and retailers. This project undertook research in collaboration...

Downloadable

Resources

Farmer Perspectives on Data - 2021
Understanding how farmers feel about data collection and sharing
Growing for the Future Report
Downloadable PDF
Farmer Perspectives on Data Report
Downloadable PDF.

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