Tyson Foods Joins Trust In Beef™

Lenexa, Kan.,– Farm Journal’s Trust In Food™ is proud to welcome Tyson Foods to Trust In Beef, a collaborative value chain program designed to help ranchers integrate climate-smart agriculture into their operations while sharing their learnings and success stories. Trust In Food is a purpose-driven division of Farm Journal that organizes Trust In Beef in partnership […]
Aligning Conservation Ag With What Consumers Want

Consumers are confused about what is healthy and what is sustainable, but it’s clear they are actively looking for options that make them feel like they are making responsible choices that are better for their well-being. In an August 2022 report by NielsonIQ on alternative proteins that included meat and dairy, health and nutrition ranked as the […]
What’s the Future of Food?

I’ve just wrapped up two days participating in The Future of Food USA, led by the UK-based Innovation Forum group. It was my first time at this event, and I found it to be a fascinating mash up of leading food companies and their value chain partners with a distinctively global feel and focus on scaling […]
Four Specialty Crop Sustainability Insights From My California Trip

At the risk of hyperbole, literally everything about California agriculture is different from farming in any other part of the U.S. Well, maybe not everything. In fact, after spending a few days this month traveling across the mid-section of the state—including the San Francisco Bay area, Salinas Valley and the Fresno area—I’m convinced that while […]
U.S. Sorghum Doubles Down On Sustainability Focus

There’s plenty of excitement in regenerative agriculture circles about the environmental potential of new perennial grains under development by organizations such as The Land Institute—and rightly so. Yet a longtime U.S. grain planted to 5.8 million acres in 2020 with a powerful sustainability story too often hasn’t broken into the conversation: Sorghum. With more manufacturers […]