Too often, conservation agriculture activities and successes happen in isolation. It’s no one’s fault; it’s simply the product of stewardship-minded professionals from farm gate to supply chain, rolling up their sleeves and getting to work. Yet to advance, socialize and normalize sustainable agriculture, more is needed. And momentum can be difficult to quantify, illustrate or accelerate.

America’s Conservation Ag Movement (ACAM) solves for those marketplace needs. Introduced as the next wave of conservation agriculture in July 2019, the partnership was organized by Trust In Food, Farm Journal’s social purpose initiative, in collaboration with Farm Journal Foundation and with financial and technical support from USDA’s Natural Resources Conservation Service.

Backed by the expertise and investment of numerous private-sector partners, ACAM helps all commercial U.S. farmers—including row-crop, livestock and produce systems and every geography—take the next steps on their conservation journeys and then progressively measures producers’ improved understanding, valuation and capability of voluntarily adopting conservation to accelerate last-mile uptake of sustainable solutions. Data and research, nationally delivered enterprise journalism, farmer-centered resources and a growing body of place-based work on the ground in states combine in this action-oriented partnership.