The Pathway To Helping Producers Do More With Data
We’ve been talking about the opportunities and perils of producers and farm-level data management together with our colleagues at The Sustainability Consortium for quite a while. But the topic is now gaining more mainstream attention. An Aug. 22 article by Belle Lin in The Wall Street Journal asserts that the utilization of data is lower than expected a […]
What It Means To Be A Supportive Change Agent
It’s not hyperbole to say that there is more attention on agriculture, and what it means in practice to be sustainable or regenerative, than there has been in human history. With companies like Walmart, General Mills, Cargill, The Fertilizer Institute, IndigoAg, and so many more rolling out iterations of “acres converted to sustainable ag practices” […]
How USDA Views Climate-Smart Commodities Program After Year One
How time flies when you’re…. busy working to support farmers and mitigate climate change! It has been a full year since USDA announced the Climate-Smart Commodities Partnerships program. Last week, I was fortunate to join USDA Secretary Thomas Vilsack at Gwenyn Hill Farm in Waukesha County, Wis., for an update on the program and the role […]
Cultivating Wellness: Farm-to-Pharmacy Movement Opens New Markets for Producers
2014 Farm Bill program aims to increase consumption of fresh fruits and vegetables to mitigate healthcare costs. Vegetable farmer Rachel Summers began her regenerative journey with an actual road trip that started by selling her house and buying a van to travel across the country to work on farms and learn from other producers. During her two years on the road, […]
Why Local-Led Conservation Moves the Needle
If you’ve been following us on social media, you’ll see a crush of field day activities as part of our work with America’s Conservation Ag Movement (ACAM). Our resident regenerative farmer and rancher, Jimmy Emmons, has been dotting the Corn Belt since June, and we’re eager to start our rotation of field days with our ACAM Conservation […]
USDA Under Secretary Robert Bonnie: The Private Sector Is Central to Driving Large-Scale Deployment of Climate-Smart Practices
Earlier this month, the Trust In Food team gathered our partners in America’s Conservation Ag Movement to discuss private-sector innovation with the USDA in Washington. Amid the backdrop of historic funding for farmers, I couldn’t be more encouraged by USDA’s engagement with and advocacy for the work being done with private and nonprofit partners in […]
Syngenta’s Cropwise Sustainability App Gives Producers a Platform to Assess Opportunities In Conservation
Self-assessment tool allows farmers and ranchers to establish a conservation score to baseline different aspects of their operations. Farmers around the country want to do the right things when it comes to conservation, and they have been adopting conservation practices for generations. Many say they’re not getting credit for the best practices they’ve established through […]
Harnessing The Power of the Private Sector to Scale Climate-Smart Ag
The Trust In Food team was excited to be in Washington, D.C. this week with our partners to socialize the work of America’s Conservation Ag Movement and the importance of the private sector in helping producers engage with climate-smart solutions. There is a collective need to scale practices and enroll new producers in climate-smart programs during the […]
Tyson Foods Joins Trust In Beef™
Lenexa, Kan.,– Farm Journal’s Trust In Food™ is proud to welcome Tyson Foods to Trust In Beef, a collaborative value chain program designed to help ranchers integrate climate-smart agriculture into their operations while sharing their learnings and success stories. Trust In Food is a purpose-driven division of Farm Journal that organizes Trust In Beef in partnership […]
Aligning Conservation Ag With What Consumers Want
Consumers are confused about what is healthy and what is sustainable, but it’s clear they are actively looking for options that make them feel like they are making responsible choices that are better for their well-being. In an August 2022 report by NielsonIQ on alternative proteins that included meat and dairy, health and nutrition ranked as the […]